Real Lives. Real Stories.

Real Lives.
Real Stories.

Consumer Videos

Water Treatment Unit

Ghanshyam Jaiswal - Water Treatment Unit

Shivpura, Uttar Pradesh

Water Treatment Unit

I used to work in a water purification plant. Now, I’ve been able to set up a plant of my own with Tara Urja’s help, and even employ two more people. I used to be an employee, but now I’m an employer instead! I’m proud of what I’ve accomplished, and my family is proud that I’m already earning enough to contribute to expanding our house.
Beauty Parlour

Ankita Devi - Beauty Parlour

Dumarsan, Bihar

Beauty Parlour

I had to fight a lot of opposition to set up the first beauty parlour in the area. On top of that, I didn’t have a proper electricity supply. I couldn’t stay open after dark, or use electric implements. But Tara Urja’s connection has helped me establish myself as a beautician. Other women have broken with tradition and set up their own businesses because of my example. I’m very proud that women see me as a source of inspiration!
Wedding Card Design & Printing Services

Kundan Kumar Yadav - Wedding Card Design & Printing Services

Tariya, Bihar

Wedding Card Design & Printing Services

My grandfather, father and uncles are all farmers. After finishing my studies, I would have become a farmer too, because I didn’t have a choice. But Tara Urja’s electricity supply made many more things possible. I now have a small printing shop, where I design and print invitation cards. I’m an earning member of my family, now!
Farmer

Shivji Rai - Farmer

Nabiganj, Bihar

Farmer

We have always had water problems here. I used to use an expensive diesel generator to pump up water for my fields, and it often didn’t work when I needed it. But now, with Tara Urja’s reliable electricity supply, I can water my fields at exactly the right time. And it’s cheaper too. So, I save both time and money, and can make my family happy by spending it on them.
Garment Shop

Mohammed Alam (Sisters) - Garment Shop

Dumarsan, Bihar

Garment Shop

We help run the shop when we are not at school. Before we got a Tara Urja connection for the shop, we had no choice but to use generators for electricity for a few hours. But now, our shop always has light, even when other shops are in darkness. This helps us attract customers and do more business. Our parents are proud that we are helping them earn money. And we are proud we are helping pay for our education.
Carpenter

Sunil Sharma - Carpenter

Nabigang, Bihar

Carpenter

I used to work completely by hand before I took a Tara Urja connection. Now, I can use electric machines, and a job that used to take me four hours now takes me just half an hour! And because I work faster, I’m getting many orders and earning far more. In fact, I have so much work now that I have had to employ two helpers! I may even need to expand my shop soon.
Student

Jyoti Kumari - Student

Derni, Bihar

Student

My favourite subjects are maths, science and English, but I couldn’t do my homework properly after dark. Every time the electricity would fail, I had to use a candle or oil lamp to study. But now, the electricity stays on all the time, so I can study better, even at night. I’m doing much better at school now, and want to keep studying so I get a good education.
Kirana Shop Owner

Murli Kumar - Kirana Shop Owner

Derni, Bihar

Kirana Shop Owner

The electricity supply by the Government agency was very erratic. This hampered my business as I could not give good service to my customers. The only solution to the problem was an investment in generators. But I had to pay heavy charges for diesel. My life has changed for the better after subscribing to Tara Urja! I receive electricity supply 24x7 which helps me to give good service and facilities to my customers. My business has increased and so have my savings! I have subscribed to a Tara Urja connection for my home as well. I thank Tara Urja for helping my family and me to lead a comfortable life.
Banking Professional

Ram Babu Singh - Banking Professional

Taraiya, Bihar

Banking Professional

We need electricity to run our computers and other equipment, and without it, we can’t serve our customers. Earlier, we used to use an inverter, and when it ran out, we would use a generator. Now that we have a Tara Urja connection, whenever the government supply fails, all we need to do is flip a switch and we have electricity again. We have stopped using the generator entirely. Our customers are happy, and that makes us happy!
Kirana Shop Owner

Mohd. Janab - Kirana Shop Owner

Bheldi, Bihar

Kirana Shop Owner

Tara Urja has done a lot for us. My customers would get annoyed when the electricity would fail in the evenings, but the new Tara Urja connection is very reliable. My customers are much happier now, and I’m happy when they are happy! Tara Urja even helped us buy a fan and laptop to use at home, so my family is happy, too.
Seeds Shop Owner

Rajkumar Singh - Seeds Shop Owner

Fakirtoli, Bihar

Seeds Shop Owner

Before Tara Urja, there was no real electricity supply in our market. I used to use a gas lamp for light, and couldn’t charge my phone. That was a huge problem because most of my business is done over the phone. But not anymore. Now, not only can I use my phone as much as needed, I also have bright light after sunset. I was the first to take a Tara Urja connection, and it was one of the best decisions I have taken.
Computer Training Centre

Mohammed Samim - Computer Training Centre

Tariya, Bihar

Computer Training Centre

My aim is to help children become computer literate, so they can get a decent job later. My classes used to be irregular, because the electricity would fail often, and my inverter would last only a few more hours. But with the Tara Urja connection supplying constant electricity, I can run my classes without interruption, and my students can focus on working towards a better life.
Chemist

Mantu Singh - Chemist

Fakirtoli, Bihar

Chemist

A few years ago, the only electricity available was from generators. Even then, we had no idea when we would get our supply. That’s why we took a Tara Urja connection. Not only can we use a fan but we are also planning to get a fridge so we can stock important medicines that need to be refrigerated. People look to us when they are unwell, and those medicines would help us repay their trust.
Barber

Santosh Kumar Thakur - Barber

Bheldi, Bihar

Barber

To cut a customer’s hair, I need light to see. Sometimes, the light would go out halfway through a customer’s haircut, he would need to wait until it came back, so I could finish. That was very embarrassing, and I used to lose customers. But now, with my Tara Urja connection, I have light all the time. Tara Urja has made big difference.
School Principal

Ankit Singh - School Principal

Derni, Bihar

School Principal

My dream is to digitize all the classrooms of our school. We had five computers, but it was frustrating because we didn't have a proper supply of electricity to run them, and they would crash. But now, our new Tara Urja connection lets me teach children using the computer in my office. This is a step closer to achieving my dream.
FMCG Distributor

Amit Kumar - FMCG Distributor

Bheldi, Bihar

FMCG Distributor

Constant electricity is critical to my distributorship business. I need to be able to print receipts and invoices for my customers immediately and help them gain from online schemes. If I can’t do that, I can’t expect them to trust me to help them build their businesses. But because Tara Urja’s electricity supply is so reliable, it helps me build that trust. I trust Tara Urja and, in return, my customers trust me.

Consumer Speak

Photo Studio

Photo Studio

Ajit Kumar Singh - Bheldi, Bihar
I couldn’t do as much business as I wanted, earlier. I had to refuse customers because it wasn’t worth turning on the generator for small tasks. Despite that, I still used to spend Rs. 5,000 on the generator every month. It’s so much better now! Not only can I serve all my customers, I but I also save Rs. 4,000 on electricity, which I can use to make my family’s life better.
Garment Shop Owner

Garment Shop Owner

Ajay Singh - Tariya, Bihar
We didn’t have any electricity here earlier. It was frustrating, because we had to depend on expensive and polluting generators, and even those didn’t work during the day. Now, not only can I keep my shop open for a full 12 hours, but I can also use a fan when it’s hot, and even charge my phone easily. Tara Urja’s connection has made it much more comfortable for me to run my shop and earn for my family.
Mobile Accessories Shop

Mobile Accessories Shop

Rajeev Kumar - Bheldi Bihar
My business depends on electricity, so I had to buy electricity from private distributors. But their supply wasn’t reliable, either. My customers would go somewhere else if I had no electricity and couldn’t serve them. But with a Tara Urja connection, I can serve every customer, and at less than half the cost! I’m so happy with the service that I’ve recommended it to other shopkeepers, too.
Sweet Shop Owner

Sweet Shop Owner

Shushila Devi - Derni, Bihar
Life was difficult, both in the shop and at home. We would get electricity only for two hours every day, and we would use a generator for a few more hours. But now that we have a 24-hour TARAUrja connection, we can run our shop well, even after dark or in summer. And the light helps the children study better, so they can have a better future
Garment Shop Owner

Garment Shop Owner

Sushil Kumar Gupta - Taraiya, Bihar
Because our shop is in a side lane, light is always a factor. If there’s not enough light, customers can’t see our wares clearly, and hesitate to buy anything. This used to be a problem earlier, especially at night. But when we took a Tara Urja connection, that problem was solved. Now our customers can see exactly how beautiful our wares are, no matter what time they come in. And they are happy to buy them.
Jewellery & Cosmetic Shop Owner

Jewellery & Cosmetic Shop Owner

Raju Kumar - Bheldi, Bihar
One of the reasons customers like coming to my shop is because there are so many lights. That’s thanks to Tara Urja. Earlier, the electricity would fail often, and I had to use a generator if I could. My shop was in darkness most of the time. But Tara Urja’s connection never fails, and my customers love that my shop is so brightly lit all the time. In fact, I’m thinking of expanding, and installing even more lights to make it look even more appealing.
Distributor

Distributor

Arun Kumar Singh - Bheldi, Bihar
I used to use a generator to generate and sell electricity. The generator was expensive to run and service, and we couldn’t run it constantly. It also created a lot of noise and pollution. People used to complain about me. But now that Tara Urja is supplying me with electricity to sell, there's no noise, the electricity supply is constant, and I'm even saving Rs. 3,000 per month. And the people who used to complain now respect me!
Kirana Shop Owner

Kirana Shop Owner

Sanjay Gupta - Fakirtoli, Bihar
Without a proper electricity supply, things used to be difficult for us shopkeepers. We couldn’t keep our shops open during the heat of the day, and had to shut shop as soon as it got dark. But Tara Urja has made all the difference. We can keep our shops open all the time, and earn much more. Our entire market has been transformed!
General Store Owner

General Store Owner

Suman Kumar Singh - Tariya, Bihar
My main problem used to be that the electricity supply would keep failing. And I especially need electricity at night. That’s why I took a Tara Urja connection, because it gives me a steady supply from morning to evening. And the service is so much better! If there’s a problem, it just takes a phone call to have it rectified.